OUR STORY
Strong. Resilient. Committed.
We are Daniels STRONG. We have overcome our share of life challenges and those experiences have made us who we are today. We are proud of our story. We are proud of our resilience.
We are a family deeply connected to our ancestry, our history. Our hustle is in our DNA.
Our Grandparents, Willie C. and Fannie Barwick, were Entrepreneurs long before the word existed, at a time when being a “Black Owned” business was a rare find and oft times dangerous circumstance. The Barwicks refused to accept the status quo of their time and built a family life and community reputation that still stands today.
Much like those before us, the Daniels family grind is deliberate and unapologetic, guided by intention and purpose. We are committed to making our gifts work for us as we build legacy individually and collectively to advance the work for the Social Good our Ancestors began.
TEAM DANIELS. Go hard or go home.
— Luckie | Daniels Family Incubator